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statement of intent after feedback

  The title of my magazine is called 'Expose’. The main point of the story consists of the the donor who is a British actor who helps a working-class girl improve her life since she is suffering from her illness and also she is the heroine (Propp) of the story. The point of the magazine is to help people improve their lifestyle and influence the people of todays society. The magazine is taking during the heroines illness, so the magazine is featuring gossips about the current situation maybe in order to help the girl or to attract awareness, because of that the magazine is now very popular in the film industry. However the actor who is the donor( Propp) also had his own past that no one has ever known about and that might be the root of why he helped the girl. The actor also writes a book called 'Light After Shadow' which talks about how to help people improve their life and it also have a hint of what happened to the actors past; how it relates to him helping the working...

OSP: Audience and Industries blog tasks

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 Audience 1) Who are the potential target audiences for Marcus Rashford and Kim Kardashian's online content? Try and cover both demographics and psychographics. The potential target audience for Marcus is young boy/men who have a passion for football or who is Rashford as a role model of sort. Whereas the target audience for Kim is young girls/women who have a interest in fashion  2) Marcus Rashford’s online presence is partly driven by his excellent use of social media. How does he use social media to engage with his fans and make them feel part of his brand? Rashford is in a lot of adverts and uses social media to promote brands like Nike or Burberry and others. This could influence young boys to be more/feel like Rashford as some consider him as a role model since he has helped a lot of people 3) What is Instagram engagement rate and what engagement rates do Marcus Rashford and Kim Kardashian have?  Instagram engagement rate is a measure of how much audiences engage wi...

OSP: Language and Representation Blog Tasks

 Language 1) Make two lists - one of website conventions used on Marcus Rashford and Kim Kardashian's official website and one of social media conventions found on their Instagram pages.  Website - Logo/brand identity, menu/navigation bar, search, central image Instagram/twitter - background/banner, profile picture, bio, verification symbol 2) How does Marcus Rashford's website and social media promote his brand? Give at least three examples of different pages / posts / images from his website or social media.  He promotes his books on twitter/website, "works" at charities such as FareShare and reposts tweets about his club or other charity work. He self promotes his books as he already has a audience 3) How does Kim Kardashian's website and social media promote her brand? Give at least three examples of different pages / posts / images from her brand websites or social media.  She has links to her fashion and make up brand, she self promotes  her products on tw...

Introduction to OSP: Influencers blog tasks

 Read this article in The Week magazine on the rise of social media influencers and answer the following questions:   1) What years did YouTube, Twitter and Instagram launch? YouTube launched on the year 2005 Twitter launched on the year 2006 Instagram launched on the year 2010 2) What is the definition of an influencer? social media users – mostly women – with a large, devoted following, who give their followers access to a carefully curated version of their lives 3) Give an example of an influencer and how many followers they have. Try and add some additional information, brand associations or other statistics if you can.  Kim Kardashian (who has 221 million Instagram followers) graduated from reality TV – another carefully crafted version of “real life” 4) How big is the influencer industry according to the article?  By the end of 2019, the influencer marketing industry was worth some $8bn a year. 5) What are the problems associated with being an influencer?...

Coursework Checklist

  Completed = Green In Progress/Partially Done = Orange Not Started Yet = Red Print Table: Item Progress Statement of Intent (Max. 300 Words)                     Front Cover Title for the Magazine w/ Original Masthead Design                           Selling Line               Cover Price                   Dateline              Main Original Cover Image                      Min. Four Cover Lines                             Double Page Spread Headline             Standfirst                   Subheadings                Ori...

Preliminary exercise learner response

1) Type up your teacher's feedback  in full . If you've received your feedback via email, you can simply cut and paste it from the email into your blog. WWW Your alliterative masthead works in emphasising the overall tone of the magazine as one of realism and seriousness. The cover lines that you have written seem to be consistent with the gossip and celebrity news direction that you have taken with the bottom line of your cover. Using a combination of your cover image with yourself looking off into the distance and the well known London skyline gives the impression of looking into the future of seeking out success which I suspect is the goal. Your article within the 1 page spread meets the intended tone with a clear 'influencer' as your focus and their overall message of coming back from a crisis evident throughout. NEXT STEPS I would consider the positioning of your cover lines as they currently appear to be randomly placed rather than following a pattern. The font ch...

Next Step

 Ensure that you meet deadlines for your real coursework - you have not exported a production( I DID. I DIDNT NAME IT PRELIM) based on your preliminary exercise and if this happens you will receive 0 marks for your coursework which is worth 30% of your overall GCSE