Gender stereotypes in advertising
1) Find three adverts featuring women that are from the 1950s or 1960s. Save the images to your Media folder as jpegs and then import them into your blog post. Hint: You may wish to look at car, perfume or cleaning products but can use any product you wish.
2) Find three adverts featuring women that are from post-2000. Save the images to your Media folder as jpegs and then import them into your blog post.
3) What stereotypes of women can you find in the 1950s and 1960s adverts? Give specific examples.
That women are only meant yo be housewife and they make sure that there appearance is always well presented like make-up or hair
4) What stereotypes of women can you find in the post-2000s adverts? Give specific examples.
Some things have changed like that men do the cooking and other house stuff and women go to work. However in some adverts where men are cooking they make themselves a manly type of food suggesting that they need all of the spice and meat because they are men
5) How do your chosen adverts suggest representations of gender have changed over the last 60 years?
Unlike in the 1950s where the women were stereotyped to be a housewife and do everything like cooking/cleaning and took pride in there appearance like make-up and hair. Whereas the men were supposed to provide and support their family and often messed around with bad behaviour. In the post 2000 men did the cleaning/cooking and women were going to work but the women still had perfect appearance like in past. Even the behaviour of young boys not being well behaved were still the same. However the men still think they are meant to have big manly meals and not the meals that women have.
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