Pritam's Media GSCE Blog

 Language 1) Make two lists - one of website conventions used on Marcus Rashford and Kim Kardashian's official website and one of social media conventions found on their Instagram pages.  Website - Logo/brand identity, menu/navigation bar, search, central image Instagram/twitter - background/banner, profile picture, bio, verification symbol 2) How does Marcus Rashford's website and social media promote his brand? Give at least three examples of different pages / posts / images from his website or social media.  He promotes his books on twitter/website, "works" at charities such as FareShare and reposts tweets about his club or other charity work. He self promotes his books as he already has a audience 3) How does Kim Kardashian's website and social media promote her brand? Give at least three examples of different pages / posts / images from her brand websites or social media.  She has links to her fashion and make up brand, she self promotes  her products on tw...

 Read this article in The Week magazine on the rise of social media influencers and answer the following questions:   1) What years did YouTube, Twitter and Instagram launch? YouTube launched on the year 2005 Twitter launched on the year 2006 Instagram launched on the year 2010 2) What is the definition of an influencer? social media users – mostly women – with a large, devoted following, who give their followers access to a carefully curated version of their lives 3) Give an example of an influencer and how many followers they have. Try and add some additional information, brand associations or other statistics if you can.  Kim Kardashian (who has 221 million Instagram followers) graduated from reality TV – another carefully crafted version of “real life” 4) How big is the influencer industry according to the article?  By the end of 2019, the influencer marketing industry was worth some $8bn a year. 5) What are the problems associated with being an influencer?...

  Completed = Green In Progress/Partially Done = Orange Not Started Yet = Red Print Table: Item Progress Statement of Intent (Max. 300 Words)                     Front Cover Title for the Magazine w/ Original Masthead Design                           Selling Line               Cover Price                   Dateline              Main Original Cover Image                      Min. Four Cover Lines                             Double Page Spread Headline             Standfirst                   Subheadings                Ori...